Blog Better and Be Known as Real and Genuine in Your Business

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The internet contains more than 40 million blogs (some people think 60 million blogs) and cyberspace is often called the blogosphere. Blogs can have more than 200 million readers, and with such an audience the blogosphere has become more popular than television, and an advertisers paradise.

Businesses are queueing for attention, and companies are blogging more and more, so that there products and services can be found by potential customers. The blog word has this become a marketeer's buzz word, and money-making spin.

Can your blog be found in the popular web browsers, like Google and Yahoo? What is it's position in Alexa.com and Technorati ranking engines?

How can you get your blog in to the top twenty? This is the enigma in the world of popularity, and on the Internet there are bloggers who are blogging competitively to get the maximum number of views.

Here are some tips that could help you to reach your destination quicker - using pay per click campaigns you could generate more traffic to your site, and using a social network you could increase your traffic.

You cannot always believe or trust what is in the first window of your browser when you are trying to find something that you want - for example a social and business network called Ecademy, has found away of leveraging Alexa.com and the networkers on Ecademy have filled the blogosphere with spam - that is advertising, and networkers who blog regularly three to four times a day and more, can push their names in to the upper reaches of Alexa.com, and to be found on the frontpage in first place on Google has become a drug to some people and their businesses. How do I know all that - I was a member of Ecademy for 30 months and know all the tricks of the trade. Needless to say by repeated blogging since May I managed to propel this blog into the position 397,000 on Alexa, and if I had continued could have achieved a position on the Alexa graph - I left.

The top blog in Technorati is Engadget which is written by Weblogs Inc which is a company run by bloggers for bloggers, where blogs are impartial with no conflict of interest. The most favourite blogs on Technorati in the top hundred.

Problogger helps bloggers understand how many hits they get each week and how bloggers can make money. Problogger is second in Technorati.

In contrast and opposite there are businesses out there (businesses that want to succeed at all costs and persuade people) that they can help them make the maximum amount of money and fame, and I am not talking about Problogger, or the higher ratings of individual bloggers on Technorati, but businesses who want to convince you that by joining them you will become wealthy - so beware not all blogs are kosher and you must test the water, before stepping in it.

Jeremy Wright(2005) Blog Marketing; explains how blogging can boost your brand, your customer relationships or your internal communications. Blogging is overhearing customers' conversations and creating buzz in the marketplace.
Business Blogs can draw awareness to your company, and internal blogs can tell you what your staff are thinking. Wright(2005) suggests that there are seven personality types, blogs that advise, analyis or place authority on the industry or topic run by 'Barbers' who are candid about their work and are impartial. 'Blacksmiths' who come from inside their firms report news and build relationships. Software developers are blacksmiths. 'Bridgers' who connect people and draw new customers. 'Windows' who provide internal news, and address complaints and problems. 'Signposts' who identify valuable resources and information while offering little opinion. 'Pub' bloggers who meet in communities and discuss shared topics. 'Newspaper' bloggers  who report facts, but post very few opinions.

Wright(2005) goes on with ten tips for corporate blogging: “Be real”.  “Be passionate”. “Write often”.  “Link lots”.  “Leave comments on other blogs”.  “Have fun”. . “Push the envelope”. “Ping”. “Use feeds”. “Create meaningful titles”.

If you simply have no time for blogging - ask us at CatchFriday.com and we can supply you with a blogger in your industry.