Hundreds of thousands of networkers are signing up everyday to this new wave of social media, that allows you to connect in circles with your family, friends, and create other circles to those around you would like to include.

In business the circles of influence allow you to build networks that go further than your present connections on linked, facebook, and other platforms.

The ease allows you to key in to influential people in circles you might certainly like to walk.

Mark Zuckerberg is connected to 311,673 people today and how many tomorrow?

Bill Gates has 700 people on one of his profiles - he has five profiles in all, and I did not check them all out.

There are 35 David Camerons, but not the prime minister.

Barack Obama is there, and through that he could win the next election, as he did the last.

This new tool is currently underused - why - because it's relatively new.

Would you take a step back to think, how you could use it and the technology it comes with to maket your brand, and listen to the publc out there?